Different Types of HR Videos to Leverage within your Organization

April 12, 2023
Posted in HR Videos
April 12, 2023 Eugene Kolkey

HR managers have a unique opportunity to create impactful HR videos that can help them achieve their goals of communicating important information, improving engagement, and fostering a positive company culture. But, creating effective HR videos can be a daunting task without proper guidance. In this blog post, we will explore the different types of HR videos targeted towards an HR manager and provide tips and examples to help you create effective videos that resonate with your employees.

Recruitment Videos

Recruitment videos are a powerful tool for attracting top talent and promoting your employer brand. When creating recruitment videos, it’s important to consider highlighting your company’s unique culture and values, showcasing your team and workplace, featuring current employees sharing their experiences working for your company, and using storytelling techniques to make your video engaging and memorable.

Tips

  • Highlight your company’s unique culture and values
  • Showcase your team and workplace
  • Feature current employees sharing their experiences working for your company
  • Use storytelling techniques to make your video engaging and memorable

Training Videos

Training videos can help employees learn new skills, improve performance, and stay up-to-date on company policies and procedures. To create effective training videos, keep your video concise and focused on one topic, use visual aids such as animations or diagrams, provide real-world examples and scenarios, and include quizzes or assessments to ensure employees are retaining the information.

Tips

  • Keep your video concise and focused on one topic
  • Use visual aids, such as animations or diagrams, to help explain complex concepts
  • Provide real-world examples and scenarios to help employees understand how to apply what they’ve learned
  • Include quizzes or assessments to ensure employees are retaining the information

Policy and Compliance Videos

Policy and compliance videos can help ensure that employees understand important policies and regulations, such as safety guidelines or discrimination laws. When creating policy and compliance videos, use clear and concise language to explain policies and regulations, use real-world scenarios to help employees understand how to comply with policies and regulations, highlight the consequences of non-compliance, and provide resources for employees to seek additional information or support if needed.

Tips

  • Use clear and concise language to explain policies and regulations
  • Use real-world scenarios to help employees understand how to comply with policies and regulations
  • Highlight the consequences of non-compliance to emphasize the importance of following policies and regulations
  • Provide resources for employees to seek additional information or support if needed

Onboarding Videos

Onboarding videos can help new employees feel welcomed and get up-to-speed quickly on company culture, policies, and procedures. When creating onboarding videos, provide a warm welcome from senior leaders or fellow team members, explain company culture and values, provide a high-level overview of company policies and procedures, and highlight opportunities for growth and development within the company.

Tips

  • Provide a warm welcome from senior leaders or fellow team members
  • Explain company culture and values, and how they are lived out in the workplace
  • Provide a high-level overview of company policies and procedures
  • Highlight opportunities for growth and development within the company

Employee Engagement Videos

Employee engagement videos can help boost morale, build camaraderie, and encourage collaboration among employees. To create effective employee engagement videos, highlight employee achievements such as promotions or awards, showcase company events such as holiday parties or team-building activities, share personal stories or testimonials from employees about their experiences working for the company, and use humor or storytelling to make your video engaging and memorable.

Tips

  • Highlight employee achievements, such as promotions or awards
  • Showcase company events, such as holiday parties or team-building activities
  • Share personal stories or testimonials from employees about their experiences working for the company
  • Use humor or storytelling to make your video engaging and memorable

Company Culture Videos

Company culture videos can help showcase your company’s unique culture and values to potential job candidates and current employees. When creating company culture videos, showcase your workplace and team members, highlight company values and how they are lived out in the workplace, feature personal stories or testimonials from employees about their experiences working for the company, and use creative storytelling techniques to make your video engaging and memorable.

Tips

  • Showcase your workplace and team members
  • Highlight company values and how they are lived out in the workplace
  • Feature personal stories or testimonials from employees about their experiences working for the company
  • Use creative storytelling techniques to make your video engaging and memorable

Other Types of HR Videos

  • Benefits Videos
  • Employee Testimonial Videos
  • Health and Wellness Videos
  • Diversity and Inclusion Videos
  • Employee Appreciation Videos
  • Productivity and Time Management Videos
  • Mentorship and Coaching Videos
  • Leadership Development Videos
  • Performance Review Videos
  • Safety and Emergency Preparedness Videos
  • Work-Life Balance Videos
  • Retirement Planning Videos
  • Corporate Social Responsibility Videos
  • Customer Service Training Videos
  • Sales Training Videos

Conclusion

In conclusion, creating effective HR videos can help you communicate important information, improve engagement, and foster a positive company culture. By considering the tips and examples provided in this guide, you can create impactful HR videos that resonate with your employees and help you achieve your HR goals.

Eugene Kolkey

Eugene Kolkey is a digital media managing director and founder of DreamStone Video LLC, a Los Angeles-based content creation company. With a Cinema and Television Arts degree, he delivers premium digital media services to a diverse clientele, emphasizing customer satisfaction, communication, and collaboration. His specialties include brand strategy, lead generation, customer testimonials, and internal communication. With over 15 years of experience in digital media management and an MBA from USC Marshall, Eugene & Team produce compelling videos that improve brand awareness and generate positive ROI of up to 600%.